Open-source alternatives to Google Analytics
Looking for a Google Analytics alternative without cookie banners, vendor lock-in, or opaque sampling? Self-hosted and privacy-first analytics tools let you keep visitor data on infrastructure you control. Pick an open-source option below, launch a free trial in minutes, and see if it fits your stack before you migrate.
- Free trial — no card required to start
- Real HTTPS URL while you evaluate
- Tear down anytime; keep or upgrade later
Curated alternatives
How to switch
-
1
Pick an app
Choose the alternative that best matches how you use Google Analytics.
-
2
Launch a free trial
Get a real HTTPS instance in minutes — no local Docker required.
-
3
Keep or upgrade
If it fits, claim the trial and continue. If not, tear it down and try another option.
FAQ
Is Google Analytics open source?
No. Google Analytics is a proprietary SaaS product. The apps listed here are open-source (or source-available) analytics you can self-host.
Will I lose historical data if I switch?
Most teams run the new tool in parallel for a while. Exports and imports vary by product; start a trial first to validate events and dashboards.
Which alternative should I try first?
Plausible and Umami are light privacy-first options. Matomo is closer to a full analytics suite. PostHog leans into product analytics.